Hi I’m Heidi, Founder of Alchemy Body Lab.

I’m a passionate health and performance specialist dedicated to helping people transform their bodies and their lives. As a mum, I understand the real-life challenges of regaining body confidence and balancing health, family, and personal goals, which is why I focus on results that are not only effective but sustainable.

My background comes from elite-level strength sports. I’ve competed as both a powerlifter and strongwoman, earning my professional status, becoming a world champion, and setting multiple world records. I’ve represented on the world stage at major international events, including the Strongman Games, as well as competing in pro, semi-pro, and invitational competitions.

Through these experiences, I developed a deep understanding of the body, performance, and recovery, along with the discipline and mindset required to create real, lasting change.

Alongside my athletic career, I’ve built a strong interest in nutrition, personal training, and biohacking, with a focus on optimising recovery, performance, and overall wellbeing. This passion is what led me to body sculpting and advanced recovery treatments.

At Alchemy Body Lab, my mission is simple: to help you feel stronger, healthier, and more confident in your own skin. Whether your goal is to improve performance, enhance recovery, or reshape your body, I’m here to guide and support you every step of the way.